This Privacy Policy explains what happens to your personal information when you visit Babymetalshop.jp (the “Site”) or make a purchase from it. The information we collect is entered into our Customer Registry, which is managed by Babymetalshop.jp.

INFORMATION ABOUT YOU THAT WE COLLECT
When you visit the Site, we automatically gather some information about your device. This includes details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you navigate through the Site, we also collect information about the specific web pages or products you view, the websites or search terms that led you to the Site, and how you interact with the Site. This automatically collected information is referred to as “Device Information.”

We collect Device Information using the following tools:

Cookies: These are small data files stored on your phone, computer, or another device. They often contain a unique anonymous identifier. Visit All About Cookies to learn more about cookies and how to disable them.
Log Files: These track events that occur on the Site and gather information such as your IP address, browser type, internet service provider, pages visited, and timestamps.
Web Beacons, Tags, and Pixels: These are electronic files used to monitor how you use the Site.
Additionally, when you make a purchase or attempt to purchase through the Site, we collect information from you, including your name, billing address, shipping address, payment information, email address, and phone number. This information is referred to as “Order Information.”

When this Privacy Policy mentions “Personal Information,” it encompasses both Device Information and Order Information.

HOW DO WE USE THE INFORMATION ABOUT YOU?
We use the Order Information we collect to fulfill any orders you place on the Site. This includes processing your payment, arranging shipping, and sending invoices and order confirmations.

We also utilize this Order Information to communicate with you, check our orders for potential risks or fraud, and, where applicable, send you information or promotional materials about our products or services.

The information collected from devices, especially your IP address, helps us screen for risk and fraud and enhances the overall optimization of our Site (for example, by generating analytics about customer interactions with the Site and assessing the effectiveness of our marketing campaigns). We also use your device information for advertising and retargeting purposes.

SHARING YOUR DATA
We share your Personal Information with third parties to assist us in utilizing it as described.

For instance, our online store is powered by WooCommerce. You can learn more about how WooCommerce manages your personal information here.

We use Google Analytics to understand how our customers use the Site. For more information on how Google handles your personal information, please refer to Google’s Privacy Policy. You can also opt out of Google Analytics by visiting Google Analytics Opt-Out.

Lastly, we may disclose your Personal Information to comply with applicable laws, respond to a subpoena, search warrant, or other legal requests for information, or protect our rights in other ways.

BEHAVIORAL ADVERTISING
As mentioned, we use your Personal Information to send you ads or marketing messages that may interest you. For more information about targeted advertising, visit the Network Advertising Initiative.

You can opt out of targeted ads through the following platforms:

Facebook: Facebook Ads Settings
Google: Google Ads Settings
You can also stop using some of these services by visiting the Digital Advertising Alliance’s Opt-Out Portal.

DO NOT TRACK
Please note that we do not alter our data collection and usage practices in response to “Do Not Track” signals from your browser.

YOUR RIGHTS
If you reside in Europe, you have the right to request access to the personal information we hold about you and to request that it be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the information below.

As a European resident, please note that we process your information to fulfill any contracts we may have with you (such as when you place an order through the Site) or to pursue the legitimate business interests outlined above. Additionally, be aware that your information may be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION
When you place an order through the Site, we will retain your Order Information for as long as legally required.

MINORS
The Site is not intended for individuals under the age of 15 without parental consent.

CHANGES
We may update this Privacy Policy from time to time to reflect changes in our business practices or for other operational, legal, or regulatory reasons.

CONTACT US
For more information about how we handle your personal information, if you have questions, or if you would like to make a complaint, please don’t hesitate to reach out to us by email at [email protected].